Group Marketing Manager

• Develop and implement a group-wide marketing strategy aligned with business goals and growth priorities.

• Lead, coach, and inspire a marketing team across multiple locations.

• Coordinate cross-company marketing programs and campaigns, managing budgets, planning, and timelines.

• Strengthen brand awareness and consistency across all markets and communication channels.

• Oversee digital marketing strategy including social media, content, web performance, marketing automation, and lead generation.

• Conduct market and competitor analyses to identify opportunities and guide decision-making.

• Translate complex financial products and services into clear and compelling marketing messages.

• Collaborate with internal stakeholders across business lines, product management, and sales to ensure commercial alignment.

• Ensure all marketing initiatives comply with industry regulations and internal compliance requirements.

• Report on marketing performance through KPIs, data insights, and ROI tracking.

• Drive innovation by exploring new marketing technologies, tools, and trends.

• Minimum 5–10 years of marketing experience, preferably in the financial sector.

• Proven experience in a strategic marketing leadership role, managing teams and stakeholders.

• Demonstrated success in leading cross-border or cross-company projects.

• Experience managing marketing budgets, planning cycles, and external agencies.

• Strong understanding of financial markets, compliance, and regulatory frameworks.

• Bachelor’s or Master’s degree in Marketing, Business Administration, Communications or a related field.

• Additional certifications in digital marketing, data analytics, or strategic communications are a strong asset.

• Strong analytical skills with the ability to interpret market data and campaign results.

• Expertise in digital marketing tools (SEO/SEA, social media, email marketing, CRM & automation platforms).

• Excellent communication and copywriting skills; capable of simplifying complex financial concepts.

• Trilingual: Dutch, French, and English (written and verbal proficiency).

• Strong strategic thinking and ability to translate vision into action.

• Excellent stakeholder management and interpersonal skills.

• Project management mindset with hands-on execution capabilities.

• Solid understanding of legal and ethical guidelines in financial marketing (MiFID, GDPR, FSMA, CSSF, etc.).

• Curious, proactive, and open to new marketing trends and technologies.

• Willingness to travel regularly between Belgium and Luxembourg.

Many challenges, an excellent corporate culture, and the opportunity to develop your personal skills in a solid and dynamic financial environment; Full-time position. Your compensation is adjusted to your job level, complemented by additional benefits such as group and hospitalization insurance, extra-legal leave, meal vouchers and eco-vouchers, telecommuting opportunities, etc.